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ZenithOptimedia and Performics Melbourne Food Drive

ZenithOptimedia and Performics Melbourne Food Drive


Working together across offices and media partners

Each year, Performics hosts a Global Community Performance Day when teams from all of our offices in Australia and around the world spend a day giving back to our local communities. This is the one  day of the year when our performance is defined by the help we give to others who need it rather than focused on getting people to buy things.


In Australia, the ZenithOptimedia and Performics Melbourne team partnered with OzHarvest and organised a food drive to bring this theme to reality. OzHarvest are a well-known not-for-profit organization that rescues excess food from restaurants, retailers, food outlets and corporate kitchens that would otherwise be discarded and delivers it to charities that feed the disadvantaged and homeless.


We started spreading awareness about this good cause event to our media partners, clients and to our all employees too. The response to our collection drive from ZO staff and media partners was resounding and our collection boxes kept in the reception area were flooded everyday with contributions. On average we filled up 3-4 boxes full of food items on a daily basis over a fortnight. On the main day, our hard working team of volunteer staff and senior management, packed the items in hampers for collection.


Our efforts were acknowledged by the OzHarvest team who sent us this thank you response.


“Dear ZenithOptimedia, On behalf of OzHarvest we would like to thank you for running your recent food drive to support our organization. Together your employees kindly donated 207kgs of non-perishable items (equivalent of 621 meals) which has been distributed amongst many of our agencies. We were blown away by the quality and quantity of all products included in the bags; they were very much appreciated. Your food helped supplement the nutritional wellbeing, dignity and health of many vulnerable individuals, and enables organizations to reduce their food budget and redirect their funding to education and rehabilitation.”


The food drive result was a fantastic reward for the hard work put in by the core organising team of Ahana Sawant and Hannah Merrigan. Many others contributed by donating food, volunteering their time to pack hampers and getting us collateral created and printed in a short time. This is one of many initiatives we have in the pipeline as part of our CSR program. If you would like to know more about our Global Charity Day or would like to get involved in future please contact us to find out more.